Sustainability a focus
Sustainable travel and tourism are on the rise: consumer demand is increasing, travel industry providers are developing sustainable programs and governments are developing new strategies to promote sustainable tourism practices. But what does “sustainable tourism” really mean? How can it be measured and demonstrated in a credible way to increase consumer confidence, promote efficiency and combat false claims?
For us, sustainable tourism is “a tourism that takes full account of the current and future economic, social and environmental impacts and the needs of visitors, industry, the environment and host communities. (UNWTO).
Travel Bridge aims to incorporate these principles not only into everyday work, but also to develop its own solutions for the industry. Travel Bridge has set a global benchmark with the world’s leading database for sustainable certified service providers in tourism www.greentravelindex.com.